Someone actually said this: Republicans, cities, and small government

In today's New York Times, we read why Republicans no longer compete in America's big cities and how they could do so:

“If you compete in cities, you don’t have to win in them,” said Thomas Ogorzalek, a political scientist at Northwestern. “If you go 70-30 in Chicago, instead of 90-10 like Trump is going to do, you can win Illinois. That’s not a bad strategy.”

Mr. Goldsmith, the former Republican mayor of Indianapolis, says the idea isn’t far-fetched. Picture a Republican who runs on effective government instead of against government: a Michael Bloomberg type minus the nanny-state laws. Or a school-choice advocate, but not a culture warrior. Or someone who talks about crime without caricaturing the communities that confront the worst of it.

Which Republicans are running against government? When last I checked, Donald Trump was not doing so.

Also, how would the hypothetical Republicans be running "on effective government instead of against government"? A Republican who did not follow Bloomberg on nanny-state laws, the socially conservative take on the culture wars, or law-and-order conservatism would be running against government on those issues, or at least against increased government. It seems that those hypothetical Republicans would run "on effective government instead of against government" by jettisoning some of the GOP's big-government excesses.